The Past
Originally this article showed how easy it is to get top rankings for uncompetitive phrases. The goal was simple; get links pointing to
aqua-fish.net/show.php?h=aquariumchillers from WordPress blogs via comments. The comment author was "Jan from aquarium", so practically the target phrase was "jan from aquarium" and the goal was 1st position in Google for that phrase.
The Process
The first position was achieved in about 2 weeks after submitting comments. See, how easy it's to spam with WordPress? Bear in mind that I didn't use any automated spam tool, and all that I did was commenting manually; All comments were relevant to the posts and no comment was like "Cool article, let's continue this way!"
As time goes by
However, one negative aspect of WordPress comments is that as time goes by, comments are moved deeper and deeper within blogs and they become less valuable. The result: Now the article is ranked in the top30 for
jan from aquarium. No matter that these links are mostly
nofollow, they still carry some weight.
The Future
This example shows that it's very easy to manipulate rankings when there are plenty of WordPress blogs out there. For a link builder, for a spammer, for anyone who's looking for links, WordPress is a perfect target. Perhaps I'll use this weakness in some of my further activities. You can do it too! ;) However, bear in mind that WordPress is still crap and that one cannot rely on links from blogs!
25 September 2009, originally published on September 19, 2007